Can You Really Double Your Income by Working Less?
The first time you make money online it’s the biggest rush in the world. Suddenly, everything you dreamed COULD be possible has become REALITY, and you realise –
Fuck me. This stuff might really work.
And it’s equally THRILLING as well as terrifying, because now that you’ve cracked that first dollar your mind is filling with all of the new ideas! And new programs! Oh the launches you could do! Oh the brand you could build! Oh the places you could see!
The terrifying part, of course, is that you KINDA hoped that once the money started coming in it would just, y’know – KEEP coming in. But now you’ve realised that if you want to keep this baby rollin’? YOU are going to have to keep pushing it.
(Or at least that’s how it seems).
So you DO. You hustle and you promote and you launch and you roll stuff out and you build UP that client base of yours as you also get your name out there and fight to stand out from the inevitably crowded marketplace that is your industry.
And it IS exciting, to watch this business of yours grow, to realise that it’s actually true – whatever you set your mind to and believe as possible really DOES happen.
But gosh –
Does it have to be SO exhausting?
Does it have to be a CONSTANT hustle?
Does it have to feel like every dollar is not only hard fought for but that you’re actually shedding blood, sweat and tears with just about every step you make and every breath you make?
And why is your income climbing so SLOWLY?!
When are you going to hit the REALLY big time and actually have some left over for you after all that you pour back into your business?
It would be nice to actually be able to pay yourself a salary in return for all your hard work!
And (just quietly of course) you’re not so sure you love your clients as much as you once did anyway. I mean SURE – you love knowing you’re helping people and you even enjoy the process but it’s VERY demanding.
And at some point it hits you –
This business you’ve created is actually more of a job.
Because if YOU stepped out of it right now? Well you can bet your ass the money would step on down as well.
Which kinda blows because one of the reasons you got into this whole online thing was to create some kind of PASSIVE income!
And while you’re certainly grateful for the lifestyle freedom you have in comparison to most, and for every new client you receive, you also don’t want to HAVE to believe that the only way to keep growing your income is to keep taking on MORE work and doing MORE of what you’re doing right now.
If that’s what it takes then you’re not ENTIRELY sure you’d rather not just go work in a bookstore and be done with the whole thing!
Can I tell you something that’s possibly a little smack-you-in-the-face-obvious?
If you do not fully LOVE everything about how your business runs now then stop freaking well trying to scale it with more of the same.
You CAN double (triple, quadruple, your call) your income this year by working LESS and you can do it by doing ONLY what you love.
But only if you’re willing to stop selling your time and instead create a BRAND that sells based on VALUE.
I’m talking, of course, about brand you.
A quick hint on income: people pay a little bit of money to learn what you do, and people pay a LOT of money to learn how to BE like you.
Also: if you want that recurring and mostly passive income you talk about, you’re going to have to build a brand around being you, and stand out as the creator of a MOVEMENT not just a product.
For this to work, there are 3 things you need to have:
1. You need to be alignment. This means, you know your message, you know what really matters to YOU, and you know what you need in order to work and live from a place of passion, purpose and flow. It means you are showing up every day in your business AND life and being your very best version of you and ONLY that.
2. You need to know your magic. You will not create wealth when you’re being a version of somebody else or when you are doing ANYTHING less than what you do best. If you don’t KNOW what your magic or ‘genius zone’ is, that’s a definite reason why right now you’re still fighting for every dollar.
3. You need to have a plan to create the precise income and lifestyle you desire. Once you find alignment and figure out your magic you need to have a system and a plan that you can implement, rinse and repeat to get the money in.
Oh, and secret point #4 – you need to then follow that plan for many entrepreneurs who DO know their message but yet continue to doubt whether they are ALLOWED to create a business through that message this last part is the one that continues to stump them.
Where the very VAST majority of entrepreneurs who are making SOME money get it wrong and find themselves stuck is that they start with point #3. They have a general idea of what they THINK their message is, but usually they’re not running with it because they haven’t stopped to really define it and therefore they don’t see why anyone would pay to hear it. (Hint: if YOU don’t know what your message really is and why it matters then no! They wouldn’t!)
So instead of building a business based around ALIGNMENT and doing what ONLY they can do best in the world, they build one based on exchanging time for money and doing what they are GOOD at.
This is a GREAT way to make some initial bucks, but like we’ve discussed – WAY too hard fought for.
It’s also a great way to NEVER experience true wealth.
You simply can’t blow the ceiling off something that you don’t FULLY believe in and live for.
If you want to double (triple, etc – you can decide, and I’ll show you how!) your income by working LESS and by mastering being YOU, then start with alignment.
[pq] Find your REAL magic. [/pq]
And then kick the ass of a plan you actually WANT to follow.
Want to know how? Over the next few days I’m publishing a free article series on how to find and sell your magic. This is Part 1. Tomorrow we’ll talk how to find alignment and your TRUE message that you need to get out into the world.
Stay tuned! And remember –
Life is Now. Press Play.
Also, make sure you register now for the free call on this topic – it’s happening this week! Click here to sign up for your place at my Find and Sell Your Magic free call >>> https://katloterzo.com/findyourmagicfreecall